Franz Collection won one of the home and gift industry’s most coveted awards, the Icon Honors Award. The award was presented to FRANZ on July 12th at the Icon Honors Award Ceremony, which took place at AmericasMart in Atlanta, Georgia, USA.
Each year, the Icon Honors recognizes leaders in the home and gift industry, highlighting brands and retailers that have made a special impact in key areas such as product innovation, branding, and contribution. This year, FRANZ received the Icon Honors Award for “Contribution – Industry Influence.” This award recognizes a brand’s significant and meaningful efforts for the betterment of humankind.
FRANZ’s winning project was the “Tree of Life” Porcelain Wall. The “Tree of Life” wall is a gift from FRANZ Founder and CEO Franz Chen to Fu Jen Catholic University Hospital in New Taipei City, Taiwan. This is a one-of-a-kind art wall, intended to bring healing and hope to the patients and their families when they come to the hospital. The wall depicts scenes from the New Testament as well as other visionaries such as Mother Theresa, Florence Nightingale, and Helen Keller. Thirty artisans labored for 450 days to create the wall that stands almost 10 feet high and spans nearly 59 feet and is comprised of 600 individual three-dimensional tiles.
The Icon Honors is a rigorous selection process, overseen by an international panel of experts in the home and gift industry. In summing up their thoughts about the FRANZ “Tree of Life” wall, the Icon Honors Committee noted that “In this culture of giving, serving the greater good is always in focus. The work of artistic hands turns common things into things of beauty, hope, and inspiration. To see porcelain as an expression of love and grace takes extraordinary vision which becomes a gift to the world.
FRANZ is internationally recognized as a leading luxury porcelain brand. It is #1 in Asia. FRANZ has been exhibited in museums around the world and can be found in its company-owned stores in Asia as well as high-end department stores and specialized boutiques. FRANZ is collected by royalty and celebrities, as well as gifted to and from world leaders, including President Obama, Pope Francis, and Chancellor Merkel. The brand has been featured in numerous media including Elle Décor, The Robb Report, Vogue, The Wall Street Journal, The New York Times, and The Washington Post.
Icon Honors is produced by AmericasMart in partnership with the Gift & Home Trade Association and Progressive Business Media and in affiliation with Gift for Life.
TEL: +886-2-2767-0117 #1216 /1281